Of course, it’s no mistake that the device’s color palette is lifted directly from Spotify’s logo and mobile app - Mighty is the world’s first dedicated Spotify player, and it’s capable of playing all of your music without ever connecting to the Internet. ![]() The piece also talks about discussion with Spotify about the original official-brand green splashes on the device (Spotify wasn’t keen) and suggests that while a little clunky, Mighty does hint at more potential for Spotify-powered hardware in the future.MUST READ: Have Apple’s rivals finally stopped copying the iPhone?Ĭalifornia-based startup Mighty Audio has 50 years of combined experience across the music, entertainment and technology industries, and the company’s four co-founders are putting their know-how to work on “Mighty.” The tiny device looks just like an iPod shuffle, but it only comes in one color combination: Black and green. Worked with Spotify on a new certification program, then spent months waiting for Spotify to negotiate terms with the record labels. Built the requisite iOS and Android apps. Figured out how to build and ship them in big numbers. ![]() Wired has a good profile of founder Anthony Mendelson outlining some of the challenges he met along the way. Thankfully, it didn’t: having fulfilled all its pre-orders, the $85 Mighty device is now on general sale. Yet the company missed its two-tiered May 2016 and November 2016 shipping dates, sparking concerns that it would end up as vapourware. Remember Mighty? The company raised $300k on Kickstarter in early 2016 for its iPod Shuffle-like gadget that would play the owner’s Spotify music “on the go without a smartphone”.
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